Did you know there are over 830 million people on LinkedIn and over 58 million companies? With only 40% going on the platform daily, there is a high chance that future employers will check out your profile. No pressure…
Good news though, a study found that 122 million people received an interview through LinkedIn with 35.5 million having been hired by a person they connected with on the site.
So, if you want to find a job on LinkedIn, you’re going to want to attract employers to your profile. How do you do this? We’re sorry to say but you’re probably going to have to get posting. And we know this sounds like an absolute TASK, but it’s needed. If the thought of this makes you want to scream and throw up, just remember that writing your first couple of LinkedIn posts will probably be the hardest.Â
The key to posting on LinkedIn is remembering that your voice is unique and people actually do care what you have to say. First, you just need to make sure your profile is filled in and optimised. You’re about to post and the likelihood of people clicking on your profile and having a nosey if you come up in their feed is pretty high. Luckily, we have another blog all about getting your LinkedIn profile up to scratch here.
We’ve also got a whole bunch of LinkedIn post ideas to help get you started so employers have no choice but to check you out.
Topic Ideas for your LinkedIn posts:
- BTS ‘What you’re currently working on’ – student course work, assignments, exams and revision, academic goals/personal goals you’re working on.
- Achievements – minor and major achievements that have made you learn something, feel a certain way, or helped you on your journey towards a certain goal.
- Failures – people love to hear about the ‘downs’ as well as the ‘ups’. Talk about what you’ve recently failed at because the chances are it’s a super relatable failure.
- Advice – what advice have you been given that has helped you, or what advice have you been given that didn’t work for you?
- Passions – what makes you get out of bed every morning and why is it important? Personal or professional passions.
For Students:
- Talk about your degree – how is this helping you get to where you want to be in your career? Is it helping? Have you decided on an industry you want to join after graduating because of your degree? Talk about the coursework you’re working on and how this interests you, how does this relate to your future career plans?
- Internship plans – do you have any internships about to start or have you been accepted for any future internships?
- Brag *humbly* – what skills do you have and where have you picked these up? Can you share some examples? Why do these skills make you perfect for an internship, grad scheme or job?
- Get personal – what do you do outside of studying? Do you have extracurriculars that you enjoy?
- Ask or you won’t receive – get posting about looking for an internship or work opportunity! Share with your network what you’re looking for and if they can direct you to any opportunities, recruiters, companies, etc. Tell them to DM you, comment below or check out your profile if they have any thoughts.
For Graduates:
- Tell your network about internships – how did these help you grow? What did you learn? Did you gain a new understanding of the world of work? What excites you?
- Share your advice – what advice would you give to students today? What do you wish you had done differently? What piece of advice has helped you land internships, interviews or jobs?
- Brag *humbly* – what skills do you have and where have you picked these up? Can you share some examples? Why do these skills make you perfect for an internship, grad scheme or job?
- Your first job – tell your network about your first job or first few jobs. What did you learn? What did you find funny/surprising/interesting? How is the job a steppingstone to your future ideal career?
- A brag file – did you keep a brag file from your work at your first job? If you did, share examples of this and talk about why you’re so proud of these specific achievements.
Feel free to pick and choose, mix and match, these LinkedIn post ideas to create the posts that work best for you and the goals you’re trying to achieve. By posting consistently, you’re increasing your potential reach so more employers are coming across your LinkedIn profile.
To find a job on LinkedIn, your posts don’t have to be specifically about wanting a job. Build a picture of who you are so potential employers know you’re not just a robot that eats, works, and sleeps.
Luckily, at The Grad Soc we have a ton of other blogs about LinkedIn – from writing your first post to networking. Make sure that if you’re putting in the hard work to post, your profile is complete and ready to go.