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Linkedin for Students – How to create opportunity online. 

£14.95

Probably the best guide there is across the whole of the internet for students wanting to learn how to get hired through Linkedin. Probably.

Made by students, for students – this is the gold standard of professional development online.

Section 1 : Introduction

In this section you are introduced to the friendly and familiar faces of George, Claudia & Jon, as well as who the Grad Soc is, and our main aims for the course. This section includes:

  • Getting Started
  • Main Objectives
  • Course Overview
  • Our top Podcast pick for Linkedin insight
  • Linkedin Profile Basics
  • Importance of Linkedin for Students
  • How to use the Learning Management System (LMS)

20 minutes

Section 2 : Connecting on Linkedin

In this section you are introduced to the first of four main areas of Linkedin and the do’s and don’ts of building your network. This section includes:

  • Introduction to connecting
  • Importance of getting it right
  • Section Overview
  • Our top Podcast pick for growing a Linkedin Newtork
  • Reactive Connecting
  • Key takeaways
  • Section Quiz

15 minutes

Section 3 : How to engage with your network

Engaging is arguably the most important part of learning how to use Linkedin well, and contributes to everything from exposure to relationship building. This section includes:

  • Introduction to engaging
  • Importance of getting it right
  • Section overview
  • What engaging actually means
  • How to engage with people outside of your network
  • Key takeaways
  • Section Quiz

15 minutes

Section 4 : Posting (the scary one)

Posting is often the hardest nut to crack – especially for students. Who cares what we think? Who are you to be telling industry pros what to do? In this section we debunk some of these Imposter Syndrome myths:

  • Introduction to posting
  • Importance of getting it right
  • Section Overview
  • Our top YouTube pick for posting on Linkedin
  • Formatting your posts
  • Tailoring your posts to a specific audience
  • Key takeaways
  • Section Quiz

20 minutes

Section 5 : Using Linkedin for Outreach

Learning the art of outreach is an incredible tool to have when approaching any employer for that dream job. The vast majority of students will have never even heard of the term, and so being able to showcase this in your interview could be a killer strike in nailing your new career. This section covers:

  • Introduction to Outreach
  • Importance of Outreach within a business
  • Section Overview
  • Our top YouTube pick for using Linkedin to get clients
  • The art of research
  • Connecting with prospective clients
  • What to do when arranging a meeting through Linkedin
  • Key takeaways
  • Section Quiz

20 minutes

Section 6 : Conclusion

A brief recap of everything covered and a note to leave you for your next steps – in this section we prepare you for whats to come and our thoughts on the future of Linkedin. This includes:

  • Course overview
  • What have you learned?
  • What’s next?
  • Our top YouTube pick for the future of Linkedin
  • Final thoughts
  • Key takeaways
  • Section Quiz

15 minutes

George Biddle

Instructor

George is the Founder & CEO of the Grad Soc, and has worked at some of the UK’s top financial firms; including Goldman Sachs, KPMG and EY. Linkedin continues to form a core part of George’s growth strategy for the Grad Soc.

Claudia Cardinali

Instructor

Claudia is Head of Hype at the Grad Soc, and has a background in marketing with some of the UK’s biggest brands; including Coca Cola, Nike, and Bumble. In the last few months alone, Claudia has reached over 1.5 million people from her Linkedin posts alone.

Jon Tesser

Instructor

Jon is a VP of Research, Insights and Analytics at NYC & Company, with over 15 years of experience in analysing consumer behaviour for New York’s tourism board. Alongside his day job, Jon provides early career insights to his 60k+ student Linkedin followers.

Ready to get started?

Our Office

Avenue HQ, East Parade
Leeds, LS1 2BH, UK

Office Hours

Mon-Fri: 9am - 5pm
Sat-Sun: Closed

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